D2C performance marketing
We do not run ads. We run the whole growth system.
Meta, Google, creative, your store and your checkout, all handled together. Most brands do not have an ads problem. They have three problems that show up in the ad account.
Blended monthly revenue
₹31.4L
287% growth in 7 months
About Psycho Scaling
About Psycho Scaling
Most Indian D2C brands lose money in the same three places. Orders that come in on COD and never get delivered. A store that looks good but barely converts. Ad spend that keeps climbing because the creative stopped working months ago.
- Revenue generated for clients
- ₹0Cr+Last 365 days
- Ad spend managed
- ₹0L+Every month
- Active brands
- 0+Right now
- Client retention
- 0%Average, month over month
Clients
Brands we collaborate with.
Everything your brand needs to grow, in one place.
From strategy to execution, we run the full set of disciplines that decide whether ad spend returns. Buying media without the rest is how brands arrive at a ceiling.
- 01
Meta Ads
The core of every account. We rebuild the structure from scratch and tighten it up so each campaign gets enough data to actually learn, then put budget where it makes money.
- 02
Google Ads
Search, Shopping and Performance Max run together so you stop paying twice for the same customer.
- 03
Creative Direction & Production
Most accounts stall because the creative ran out, not because the media buying went wrong. We handle the angles, the briefs and the production.
- 04
Shopify Handling & CRO
Traffic is rarely the problem. What happens after the click usually is.
- 05
Checkout Handling
The part almost nobody works on, and where Indian D2C brands lose the most money.
- 06
Retention
Getting a customer back costs a fraction of finding a new one.
- 07
Founder Advisory
Direct access to both founders on the decisions above the ad account. Pricing, bundles, launch timing, how much stock to back a campaign with, whether a collection should exist at all.
- 08
Live Reporting Dashboard
Your own password protected dashboard, pulling Meta and Shopify data daily. Open it any time instead of asking for a report.
Real people, real results.
Every number below comes with the decision that produced it, including the ones where the right call was to turn spend off.
- StreetwearMeta AdsGoogle AdsCreativeCRO
₹5L to ₹60L a month, fully prepaid
Twelve times the revenue over two years, and by the end almost nothing was coming back.
Read full case study - Premium coloured lensesMeta AdsGoogle AdsCRORetention
₹5L to ₹35L a month, and a 44% repeat rate
A premium coloured lens brand in a category where the product is harder to sell and the positioning has to earn trust before it sells anything.
Read full case study
Prepaid and RTO
We fix the part most agencies ignore.
In Indian D2C an order is not revenue until it is delivered and paid for. Most agencies stop caring at the click. We work on the whole path after it, the store, the checkout, COD, moving customers to prepaid, and bringing returns down.
- of the brands we run sit under 20% RTO
- 80%
- average prepaid across the roster
- 35%+
Smart Steps
Everything you need to grow.
From strategy to execution, we run the full set of disciplines that decide whether ad spend returns. Every one of them feeds the others, which is why we do not sell them separately.
Plan your growth
Clear steps to scale smart and fast.
Our 4-step plan
A simple path to smart, scalable growth.
0%
Accounts Turned Around
Representative placeholder. Replace with a verified figure.
- Meta Ads
- Google Ads
- Creative
- CRO
- Retention
FAQ
We've got the answers.
Didn't get the answer you were looking for?
Contact usWe will be happy to answer. It should take between 1 and 2 working days.
We run performance marketing for D2C brands, mainly Meta and Google, along with the creative, store and checkout work that decides whether the spend actually returns. A growth ceiling is almost never a one channel problem.
Answered by
Shauryan
D2C brands already spending ₹1L or more a month on ads, where the founder knows their own margins. If you are pre-launch, or if a retainer would be a large chunk of your monthly revenue, we will tell you on the call. That setup does not work for either of us.
Answered by
Shashwat
No, but that is where we are sharpest. We also run beauty and pharma, and lead generation for manufacturing and accounting firms. We would rather turn down a category we cannot genuinely help than learn on your budget.
Answered by
Shauryan
Both founders join. We go through your ad account, your numbers and your store, and you leave with a clear list of what we would change, whether or not you work with us afterwards.
Answered by
Shashwat
Restructuring usually shows up within two to three weeks. Real revenue change normally lands in month two or three, because creative and store work build on each other rather than switching on. Anyone promising month one results is either lucky or lying.
Answered by
Shauryan
Often the opposite at first. Some of our best results came from cutting spend and removing campaigns competing with each other. We scale budget when the numbers justify it, not to justify our fee.
Answered by
Shauryan